At one time or another, you have probably asked yourself if you should create content for your business. I work with a lot of talented, creative people between Unreal Collective and Freelancing School. And a lot of those people are concerned with finding more clients – aren’t we all! When we start talking about finding clients, there are a few siren songs that …
Content Marketing – A Step-by-Step Guide to SEO for Freelancers
When you’re looking for new clients and new projects, chances are that you’ve thought to yourself, “I need to figure out how to get more search traffic to my website.” You’ve probably heard the abbreviation “SEO” thrown around for Search Engine Optimization, and you’ve considered creating “content” to bring new clients in. Content marketing is a powerful marketing channel. It …
If you’re not being rejected, then you’re failing
I was talking with a new client of mine recently, and she asked me if she thought it was time for her to take her new offering out to the market and try to sell it. I told her she was definitely ready to go out and try to find clients – and that she should also be ready to …
How to convince someone to work with you
Your ability to make it as a freelancer totally hinges on your ability to convince someone to become a paying client. If you can’t do that, your freelance journey will come to a very quick end. There are a ton of articles, podcasts, interviews and so on about tactics and negotiation…but it’s important to understand the real, core reasons someone …