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The CARES Act: What Federal Coronavirus Relief Means for Freelancers

In All Posts, Business Essentials by Jay ClouseLeave a Comment

At the end of March, the United States Congress passed the CARES Act (aka Coronavirus Aid, Security, and Economic Security Act) to provide $2.2 trillion in stimulus money to help individuals and small businesses get through the COVID-19 pandemic. There has been a lot of discussion and confusion around the different programs offered and what the CARES ACT means for freelancers. Sole …

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Should you create content?

In All Posts, Content, Marketing by Jay ClouseLeave a Comment

At one time or another, you have probably asked yourself if you should create content for your business. I work with a lot of talented, creative people between Unreal Collective and Freelancing School. And a lot of those people are concerned with finding more clients – aren’t we all! When we start talking about finding clients, there are a few siren songs that …

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9 Things To Do When Client Work Is Slow

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It would be an absolute dream if we had a steady stream of new clients coming to us and beginning projects all the time. With enough discipline and hard work, you can build up your freelance brand over time and get to that point. But until that time, or in times of unforeseen circumstances like COVID-19, you will face periods …

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How to land a client from cold outreach

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Last week, I partnered up with Alex Cattoni on a webinar about what to do if client work slows down around you. We spent quite a bit of time on Q&A, and someone asked a very fundamental question: “How do I get my first client?” I remember being in that situation. Knowing you want to work with client – maybe even …

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Show up with certainty, not belief

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Last month I went to a show at a comedy club in LA called Largo. We saw a handful of acts and they were all in very different phases of “polished.” That’s common in the world of comedy – comedians will practice or workshop new material in smaller clubs to get a sense for what works and how to make …

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One email to make December a huge month

In All Posts, Selling by Jay ClouseLeave a Comment

I love December. Things slow down, feel more casual, and I can look forward to the year ahead. Now, two years ago, December was nerve-wracking. I miscalculated my cash flow, and was slowly bleeding cash while I waited to start the next Unreal Collective Accelerator cohort in January. It seems like people fall squarely into one of two camps in …

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How to Get Health Insurance if You’re Self Employed or Freelancing

In All Posts, Business Essentials by Jay ClouseLeave a Comment

If you’re self employed or freelancing, getting health insurance coverage can feel intimidating. The American healthcare system in particular is a little tricky. Many countries have what is called a single payer healthcare system covered by taxpayer dollars. Those taxes cover the costs of essential healthcare for all residents and are paid out by the government. That’s not the case …