ESSENTIAL FREELANCE MASTERCLASSES

Learn the skills and build the confidence you need to thrive

ESSENTIAL FREELANCE MASTERCLASSES

Learn the skills and build the confidence you need to thrive
 
Freelancing can truly change your life. Sign up for my free course, and over the next five days I'll give you five methods to make more money freelancing within weeks (if not days).
 
 

FEATURED IN

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Jay Clouse client logos

Freelancing can change your life. 👇

Freelancing can change your life.
👇 👇

 
Freelancing is on the rise – more people are hiring freelancers than ever before. There's a huge opportunity for you to be your own boss and make a living on your own terms.

Most people find themselves drawn to freelancing for control and flexibility.

Successful freelancers:
  • Make their own schedules
  • Live wherever they want
  • Work from wherever they want
  • Choose who they work with
  • Have plenty of time to themselves
  • Earn more money than they did at a job
  • ...and love their life.
Freelancer is an incredible way to make a living if you're doing it well.

But it's not easy to do it well.

So many freelancers quickly find themselves in the same vicious cycle of going project to project.

Meanwhile, successful freelancers are living their best lives earning more while working LESS than their unsuccessful counterparts.

Successful freelancers are comfortable marketing themselves, selling projects, and running a business.

And unsuccessful freelancers find themselves strapped for both time and cash.

It doesn't have to be that way!

Freelancing School will help you succeed as a freelancer.
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The pros and cons of quitting my job

 

Introducing Freelancing School

Introducing Freelancing School

Freelancing School course gif
 

Hey! 👋 I'm Jay Clouse

I'm the creator of Freelancing School, founder of Unreal Collective, and host of Creative Elements.

And just like this profile in The Manual says, I want you to be your own boss.

I am obsessed with helping talented, creative people build the lifestyle that they want for themselves.

Unreal Collective clients
Inside one of our Unreal Collective Accelerator calls
As a freelancer myself, I've worked with clients including Atlassian, Pat Flynn and Smart Passive Income, The Ohio State University, LinkedIn, and Lynda.com.
Freelance client logos

And I've worked with over 100 creatives and freelancers through my business, Unreal Collective. My clients have had multi-million dollar exits, six-figure crowdfunding campaigns, left their jobs to go full-time freelance, and bootstrapped technology companies.

I've helped my clients earn more, find balance, and create a more controlled lifestyle. You'll read some of their testimonials below.

Jay Clouse's freelancing courses on LinkedIn
More than 40,000 students have taken my courses on LinkedIn Learning

Over the last few years, I've helped tens of thousands of freelancers through my courses on LinkedIn Learning and Lynda.com.

And I've taken those courses even further with Freelancing School.

With Freelancing School, I've created dozens of new videos, proposal templates, email templates, a custom CRM, and more.

I'll give you those templates and walk through how to use them step-by-step.

And inside each of my courses, I include specific action steps that you can apply right away to create new clients and earn more.

Jay Clouse with the LinkedIn Learning team
The LinkedIn Learning film team after completing a shoot
 

My clients love working with me.

Freelancer Jenni Kowal headshot
I work with more clients and am able to charge more than I was comfortable asking for before!
Jenni K, Graphic Designer
Freelancer Matt Ray headshot
I doubled my client base and I also launched a website...what used to be a hobby became a legitimate side gig.
Matt R, Photographer
Freelancer Anna Hetzel headshot
I doubled my full time salary this year, first year being a freelancer.
Anna H, Copywriter and Brand Strategist
 

I've taken everything I know and poured it into these three courses:

  1. Selling for Freelancers - Proven tactics for selling more work
  2. Marketing for Freelancers - Strategies to create client demand for you
  3. Business for Freelancers - Systems and processes to protect your time and effectively manage your money

If you put the time in, these courses will pay for themselves. Not only are they based on the strategies I've built to become a six-figure freelancer, but it's what I've seen work for my clients too.

My advice? Take the leap, believe in yourself, and invest in full access to all three courses.

It's time to start making a living freelancing.

 
Overall, this course bundle has helped me clarify my message more and, in turn, helped me clarify pricing and what I am offering. I am forever grateful for this course, and I will be sharing a lot more with my friends about it.
Matt G, Videographer, photographer, and web designer
 
These courses are for you if you...


✅  Are freelancing full or part time

including design, branding, copywriting, development, accounting, marketing, social media, and more

✅  Work with clients in a service-based business
including agencies, consultancies, coaching, financial services, real estate agents, and more

✅  Want a step-by-step list of activities to create a process around business development

✅  Want templates for a CRM, budgeting, cash flow, project proposals, email responses, and more.

✅  Struggle to talk about yourself and the work that you do

✅  Are great at your work, but struggle on the "business" pieces

✅  Are intimidated by taxes, budgets, and your finances

These courses are NOT for you if you...


❌  Don't run a client-based business

❌  Don't believe your work is worth paying for

❌  You need external motivation to freelance

❌  Don't have the time to commit to the videos

❌  Don't plan to work with clients

❌  Aren't willing to talk about yourself and your work

❌  Aren't willing to change your processes

❌  Won't do the associated exercises

I binged through the Marketing for Freelancers course. I was skeptical at first because I've been in Marketing for the past 10 years, but a lot of those lessons scratched my itch that I never deal with at work. Overall A+ — I definitely got my money out of it!
Andy P, User Experience Designer

Inside each course, you will find...

Comprehensive video lessons

Each video breaks down a key strategy or tactic and run from 3-10 minutes in length.

The videos are predominantly voice over slides and include video of the instructor (me) walking you through the content.

Freelancing School course lessons

Specific steps for taking action

Watching the videos isn't enough. So each and every lesson includes specific steps to take action and apply the ideas learned in the video.

Freelancing School course homework

Templates and other resources

Slides for each lesson are available for download. Courses also include other resources including templates, scripts, bonus videos, or behind-the-scenes looks at the systems I use in my business.

Freelance resources

Each course includes...

Each course includes...

Freelancing School course lessons

Comprehensive video lessons

Each video breaks down a key strategy or tactic and run from 3-10 minutes in length.

The videos are predominantly voice over slides and include video of the instructor (me) walking you through the content.

Specific steps for taking action

Watching the videos isn't enough. So each and every lesson includes specific steps to take action and apply the ideas learned in the video.

Freelancing School course homework

Specific steps for taking action

Watching the videos isn't enough. So each and every lesson includes specific steps to take action and apply the ideas learned in the video.

Freelance resources

Templates and other resources

Each lesson makes the slides available for direct download and often include other resources as well.

Those resources include templates, scripts, extra videos on the subject, or behind-the-scenes looks at the systems I use in my business.

Get full access for $249

Get every course and save $50
Enroll now

IMMEDIATE DASHBOARD access

As soon as you make your purchase, you will get forever access to your course dashboard.

Money Back Guarantee

I want this investment to be 100% risk-free. If you watch the video lessons, complete the action items, and still don't find the course valuable, I'll happily refund your full payment within 10 days of purchase.

DIRECT COMMUNICATION

Have a question? Freelancing School students can email me any time. 

Marketing for Freelancers

Get clients coming to YOU – both online and in person

Marketing for Freelancers

Get clients coming to YOU – both online and in person
COURSE OVERVIEW

Best for: Experienced freelancers and the highly motivated beginners

Do you know that your work is great, you just wish more people knew about you?

This course is for you.

At the end of this course, you will be able to confidently talk about your work, position yourself as the best choice for your target clients, price your work effectively, and get clients coming to YOU.

This course includes:

  • 20 videos
  • 18 lessons
  • 2 bonus workshops
  • Scripts for sending difficult emails
  • Downloadable slides for each lesson
  • Action steps for each lesson
CONTENTS

  1.  Building confidence
  2.  How to be the "best" choice
  3.  Talking about yourself
  4.  Why you should specialize
  5.  Three questions to drive your marketing
  6.  Psychographics vs. Demographics
  7.  Developing your unique, personal brand (includes worksheet)
  8.  How should you price your services?
  9.  Moving from hourly to retainers (includes script)
  10.  How to raise your rates (includes template)
  11.  How to use testimonials and case studies
  12.  Websites: Why you need one, and how to build it
  13.  Should you be creating content?
  14.  Creating a content marketing strategy
  15.  Which social media platforms are right for you?
  16.  Using LinkedIn
  17.  Which email service is right for you?
  18.  Becoming an expert or thought leader

Selling for Freelancers

No-BS strategies for finding clients without the stress

Selling for Freelancers

No-BS strategies for finding clients without the stress
COURSE OVERVIEW

Best for: Experienced freelancers and the highly motivated beginners

If you feel like you could be selling more or biggest projects, this course is for you.

Selling isn't a dirty word – and it's completely possible to feel GOOD about selling projects to clients.

At the end of this course, you will have a strategy and process to make selling projects feel easy.

This course includes:

  • 18 videos
  • 16 lessons
  • Personal CRM Template
  • 2 bonus lessons
  • Downloadable slides for each lesson
  • Action steps for each lesson
CONTENTS

  1.  Changing your mindset from selling to offering
  2.  What is a sales funnel?
  3.  Managing your sales funnel with a CRM (includes template)
  4.  The EYES and EARS method of selling
  5.  Creating advocates
  6.  Getting more referrals
  7.  How to find good clients
  8.  Saying "no" to a potential client
  9.  Why selling offline is more important than selling online
  10.  The fastest way to earn more revenue
  11.  Targeting, messaging, and frequency
  12.  Scarcity and urgency
  13.  Upsells, downsells, and introductory offers
  14.  Daily activities for finding more clients (includes checklist)
  15.  Forming partnerships
  16.  How to productize your services
I loved Selling for Freelancers. I took a day to go back to each great client and connect with them while asking for a testimonial. I not only got terrific reviews, but I also set up a job within a few hours and a few other calls.
Matt G, Videographer, photographer, and web designer

Business for Freelancers

How to create systems to put the "boring" stuff on autopilot

Business for Freelancers

How to create systems to put the "boring" stuff on autopilot
COURSE OVERVIEW

Best for: Beginners or disorganized freelancers

If you're struggling to understand how to take the next step and run an actual business, this course is for you.

At the end of this course, you will have systems in place to effectively manage your money and time, which will free you up to focus on your work.

This course includes:

  • 16 videos
  • 14 lessons
  • Proposal Template
  • Invoice Template
  • Budget Template
  • Email scripts
  • Downloadable slides for each lesson
  • Action steps for each lesson
CONTENTS

  1. How to leave your job to go freelance
  2. Incorporating: the basics
  3. How to create a budget (includes template)
  4. Managing your cash flow
  5. Preparing for taxes
  6. Setting useful goals
  7. Managing your time
  8. Scheduling and calendar management
  9. Communicating with clients
  10. How to write a strong proposal (includes template)
  11. Contracts: Why you need them, what to include
  12. Invoicing and getting paid (includes template)
  13. Handling scope creep (includes script)
  14. Finding mentors and community
The Proposal Template and video training helped land my first formal client. It reduced the time spent by 70%, and a long-time mentor specifically commented on how clean and well-put-together the document was.
Pixie G., Consultant

Get full access for $249

Get every course and save $50
Enroll now

IMMEDIATE DASHBOARD access

As soon as you make your purchase, you will get forever access to your course dashboard.

Money Back Guarantee

I want this investment to be 100% risk-free. If you watch the video lessons, complete the action items, and still don't find the course valuable, I'll happily refund your full payment within 10 days of purchase.

DIRECT COMMUNICATION

Have a question? Freelancing School students can email me any time. 

Sample Lesson from Selling for Freelancers

Sample Lesson from
Selling for Freelancers

Take Action

Take Action

  1. Establish Your Elevator Speech 
    • I help [X] do [Y]

  2. Make a list of your existing and potential advocates. Add them to your CRM. 
    ​​​​​​​
  3. Begin reaching out to your advocates to reconnect (phone calls, meetups IRL) 
    ​​​​​​​
  4. Use your Elevator Speech in those conversations to describe what you’re up to
Jay Clouse headshot

Hey! My name is Jay Clouse.

I'm the founder of Unreal Collective, host of Creative Elements, and freelancing instructor for Linkedin Learning / Lynda.com.

Just a few years into freelancing, (several of which were a struggle) I've broken the coveted 6-figure mark working with clients like Atlassian, Pat Flynn and Smart Passive Income, The Ohio State University, and LinkedIn.

And I could've gotten there much faster with the secrets I share with you inside Freelancing School.

Learn more about me here

Jay Clouse headshot

FEATURED IN

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Jay Clouse client logos
 

Have questions?

Have questions?

What's included?

You get lifetime access to the course(s) which include video lessons, specific action steps with each lesson, and templates like my CRM, budget spreadsheet, proposal template, email templates, and more.

Will this work for other client-based businesses?

While the courses are geared towards freelancers, the tools and systems will work for any client-based businesses, including agencies, coaching practices, real estate, and more.

What if I’m only taking on clients part time?

Even if you just want to freelance part time, these courses will help you earn more in the time you do commit to taking on clients.

What if I can’t dedicate the time right now?

Purchasing the courses gives you lifetime access. So if you need a few weeks to get started, no problem.

And if you don't feel like you have time to commit to the courses, that is likely an indication that you could benefit from better time management tips inside!

How will this help me feel more confident talking about myself?

We all get scared when someone asks, "What do you do?" but being able to talk about yourself is an essential skill for a freelancer.

The Marketing course will give you a guide for how to talk about yourself in a way that serves you over the long term.

Is this worth the price?

I am confident that working through these courses will lead to both time saved as well as new clients gained.

If you're saving time and finding new clients, it doesn't take long to pay back your investment.

Will this actually work for me?

If you put the time in, this will work for you. I've seen the results in my students as well as in my Unreal Collective clients.

I have more questions!

Use the chat widget on the bottom right! I'm online and ready to chat with you.

 
 

Have questions?

Jay Clouse thumbs up gif
 

Ready to enroll?

Take the leap and start making a living freelancing.
Enroll now

IMMEDIATE DASHBOARD access

As soon as you make your purchase, you will get forever access to your course dashboard.

Money Back Guarantee

I want this investment to be 100% risk-free. If you watch the video lessons, complete the action items, and still don't find the course valuable, I'll happily refund your full payment within 10 days of purchase.

DIRECT COMMUNICATION

Have a question? Freelancing School students can email me any time.